Marketing to a Young Audience – Getting Children and Adolescents to Read

Stumbled across this video from last year’s edition of the Publishing Next Conference in Goa. Our Managing Trustee, Suzanne Singh was a panelist on the panel discussion called ‘Marketing to a Young Audience – Getting children and adolescents to read’. 
The video is about 1 and a half hours long and touches upon the growth as well as the challenges faced by children’s book publishers in India. 
You can watch Suzanne’s talk from the 19:00 – 31:40 mark.
This year’s Publishing Next conference is scheduled for 20th and 21st September, 2013. Please visit the official website for more details.

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