On Gender Differences in Creative Sharing

A Northwestern University study finds that men are more likely to share their creative work online than women despite the fact that women and men engage in creative activities at essentially equal rates.

“Because sharing information on the Internet today is a form of participating in public culture and contributing to public discourse, that tells us men’s voices are being disproportionately heard,” says Eszter Hargittai, assistant professor of communication studies at Northwestern University. Hargittai co-authored the study with Northwestern researcher Gina Walejko.