Sproutkin Launches A “Netflix For Children’s Books”

Sproutkin, a newly launched subscription service for children’s books, has raised an initial, but undisclosed (and still ongoing) seed round of under $1 million from investors which include 500 Startups, the TechFellow Fund, and other angels. Like the tagline implies, the startup is introducing a Netflix for children’s books – that is, it’s a rental service where you pay to receive shipments of new books on a regular basis, but you don’t necessarily get to keep them.

Parents of children ages 3 to 6 can subscribe to Sproutkin’s service, receiving a shipment of 10 books at a time, which are generally centered around a theme

The books shipment also includes a card with follow-up activities, trivia and other questions mom or dad can ask to spur on kids’ imaginations. And at the bottom of the box, there’s a return label, so when you’re finished, you can just drop it in the mail and get a fresh batch of books. Bleharski notes that, unlike Netflix, parents can actually go online and request the new shipment before the old one is mailed so there doesn’t have to be a time frame where you’re without books to read. In addition, parents have the option to buy any of the books their child has really bonded with, instead of having to send them back.

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Image Source : Sproutkin