Chitra, meaning ‘picture’ in Sanskrit, is a way of communication, a story, a reflection. A good picture book is a child’s first introduction to the joys of reading. A good illustration tells a story with multilayered dimensions that fire up a child’s imagination. Chitra, an imprint of Karadi Tales, brings to India some of the greatest picture books of the world. Our children are exposed to multicultural and diverse methods of art and storytelling.
Chitra sources the best work from the world and brings them to India in unique, English-Hindi bilingual editions.The first series presents 4 picture books by Eric Carle, who is the world’s largest selling picture book creator of all time with over 90 million copies sold.