Our world rich in diversity, both linguistic and visual, and often the connection between word and image can be lost. As commercial globalization brings the world together through ‘common products’, we sometimes forget how our visual perception of the world affects our use of words and the meanings they convey.
Is a house really a Haus, is pain really ????, and when we see red cabbage, is it really red? These are simple and mundane questions that underscore the fact that visual perception is culturally determined and visual cognition varies from culture to culture.
The CAPL project seeks to explore this idea through a collection of authentic photographs arranged by language and context.
Read more here.